Selling Your Art: Building Your Business & Taking the Show on the Road (Two Sessions)

$200 Workshop Admission is for Two Sessions 

Session I: August 3rd, 7pm-9:30pm & Session II: August 10th: 7pm - 9:30pm

Karla's 20 years of successful experience on the art & craft show circuit make her the ultimate guide for learning how and where to showcase your work! For beginners or for artisans looking to grow their business. 

In this 5-hour workshop, Karla will guide you through monetizing your art/craft, the business behind the scenes, the selection and application process for Art & Craft shows in the Tri-State area, and what you need to do to create a viable, sustainable art business. 

Karla has participated in respected shows including Art Rider's Crafts at Lyndhurst, American Arts and Crafts at Lincoln Center, Grand Central Terminal's exclusive Holiday Art Fair, and sells her work to galleries all over the United States at the NYNOW Tradeshow. 

These shows allow Karla to make a living from doing what she loves. Let her show you how!

Session I: Preparing For Your First Show

• Creating a Brand
• Building Your Collection
• Writing an Artist Statement and Telling Your Story
• Discovering the Right Shows For You
• Presentation and Packaging Your Work
• Designing a Great Pop-Up Shop with Your Booth Display
• Setting Your Prices
• The Show Application Process - Submitting Noteworthy Application Images

Session II: How to Make Your Shows a Success

• Expectations
• Show Supplies & Packing for Your Events
• Navigating Show Set-up and Break-down
• Art Show Etiquette
• Sales Techniques
• How To Take Money: Payment Processing Options
• Building and Maintaining a Customer Base
• Making the Most of Your New Creative Contacts
• Assessing Your Success
• Brief Critique of Your Product Line

FAQs

What are my transportation/parking options for getting to and from the event?

Parking is easily accessible at our location. You can find additional parking at the LIRR Kings Park Train Station. You can also take the train and walk right across the parking lot!

How can I contact the organizer with any questions?

You can contact Karla at (631) 360-0789 or karla@karlagudeon.com