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Social media is all about engagement. And if you want someone’s attention, one of the best ways to get it is to tell them a compelling story.
In this presentation, award-winning storyteller Tracey Segarra will help you find and tell the kinds of stories that resonate with the people you’re trying to reach on social media.
Using examples from her own LinkedIn and others’ posts, she’ll show how authenticity and vulnerability in storytelling drives empathy, which leads to engagement.
Find out how you can mine your own personal stories to connect, persuade and influence.
Tracey Segarra is an award-winning storyteller, public speaker and story coach whose true personal stories have been broadcast on The Moth Radio Hour on NPR, and on the Risk and Story Collider podcasts. She also hosts and produces a live storytelling show on Long Island, “Now You’re Talking!”. Find out more about her at traceysegarra.com.